Technicolor
Client
Technicolor
Website
Services we provided
- CMS Platforms
- Web Development
- Project Planning / Management
- Creative Services
- Information Architecture / UX
- Graphic Design
The Client
Technicolor is a world class research and innovation laboratory leading the market in delivering advanced video services to content creators and distributors. Technicolor also benefits from an extensive intellectual property portfolio focused on imaging and sound technologies.
The Challenge
Technicolor hired [iS2 Digital] to design a contemporary site that would highlight some of their "little-known" services, simplify their content management system, and allow their visitors fewer clicks to their sales contacts.
The Solution
[iS2 Digital] delivered a Business Technology plan for a modern, easy-to-navigate site built on Microsoft’s Content Management Server. A driving factor for the new site was to highlight services that were not as well-known as others and to improved the usability of their content management system.
Project Details
- Business Technology Plan: Site Assessment
- Improved brand presence, with a sophisticated design
- Ease of presentation of their 100+ services
- Faster conversion, with sales contacts only a click way
- Better management of hundreds of pages
- Improved usability, by mapping services to locations
- Increased SEO compliance
- Ease of internal management of content
- Increase in brand visibility