Insights

Making it to Page 1 - How to Increase Your SE Ranking

Search Engine Optimization (SEO) is a process. The technology changes all the time, so there is no one-time quick fix; to optimize your SEO takes time and continuous management. This article will explain ten ways that will help you to boost your SEO.

Between Less and More

I consider myself a fairly conservative Information Architect. I tend to err on the side of caution, forgoing radical, but potentially innovative ideas in favor of more tried-and-true approaches. Over the years, I developed a simple mantra: “less is more.” I believed this because adding more stuff, i.e., features, functions, and options tend to confuse the user experience, ultimately detracting from core functionality.

Updating Software: Lessons From the Field

As I'm sure you know, nearly all software applications provide regular, easy-to-implement updates that fix bugs and patch security issues. So why then is it still the case that one of the primary reasons for software security breaches is an out-of-date application? (Read: The Three Most Important Things About Security - Update, Update, Update) Most software updates are quite easy to do, so why are they often discounted, overlooked or forgotten?

Cutting Through the B-SEO in 5 Easy Steps

When we embarked on our journey to best practices for organic search engine marketing, we looked to the pros: Google.

Remember, nobody knows exactly how the search engine spiders from Google, Yahoo, Microsoft work. What we do know is that by not having an SEO plan, you're doing your bottom-line a great disservice.

Do You Really Need a CMS?

Off the top of your head, what are the two most important (and often overlooked) considerations when answering the question, "Do I really Need a CMS?" In my experience, they are:

Will there be a positive ROI?
Is your organization ready for a CMS?

If you think you need a CMS, you probably fall into one of these categories:

Is Your Web Site Tanking or Ranking? Five Fast & Free Tools to Assess Your Presence Online

I’ve been here at Imagistic, oh, closing in on about five years now. Tack onto that the amount of project management history that precedes me, and you may end up with the age of antediluvian dust. So, by that calculation: my experience + the history of project management = lots of dirty wisdom, right?